NFL / NBC

PROMO

Prologue furthered its sports broadcast resume collaborating with the NFL and NBC for Sunday Night Football. The sequence traces a series of nasty hits over ironically soft piano music. At the point of contact, the shot takes on a darker hue, and the frame rate drops into slow-motion. 3D rendered graphics of grass being torn up in chunks were added at the feet of the players, highlighting the intensity of the impact. After Intercutting a few montage sequences of players, the scene transitions into an aerial shot of the United States, with bright lights shining all around the country. Those lights begin to flicker and change position, eventually spelling out ‘Sunday is Football Night’.

Promo

TYPOGRAPHY