New York Times

COMMERCIAL

History is on display in Prologue’s promo advertising for the New York Times. The sequence starts with a shot of some of the paper’s earliest headlines. The camera then moves forward through the collection of vintage articles, photographs, and advertisements, as if the viewer is traveling through time itself. The collection of paper-based headlines and pictures soon turn into digital web pages and video clips, showcasing the Time’s devotion to moving forward, bringing the news to its subscribers through dedication and innovation. Still photographs, typographic details, and lines suggesting newspaper columns animate throughout.

Commercial

2D MOTION GRAPHICS | TYPOGRAPHY