Albert Hughes / Allen Hughes / Warner Bros. Pictures
MAIN TITLE | TYPOGRAPHY AND DESIGN FOR MOTION
The Book of Eli, starring Denzel Washington and Gary Oldman, is a post apocalyptic thriller set 30 years after a war that has turned America into a desolate, hostile wasteland. The story follows one man’s journey across the country to deliver a tome that could be the key to saving mankind.
We executed the main title for the project, providing original Prologue typography. We learn over the course of the film how America fell apart, and about the sacred book Eli will die to protect. The main title animation follows a similar suit. The letter E animates first, representing Eli’s importance as the transporter and protector of the book. The succeeding type animates on as the title comes into focus, set over heavenly clouds, a symbol for the inviolability of the script in his possession. Like America’s pastime in this post apocalyptic world, the letters of the title fade out, and we begin Eli’s journey for redemption.